Starwood Hotels and Resorts Announces an Exciting Collection of New Culinary Benefits Including Exclusive SPG Member Discounts at over 500 Restaurants and Bars Worldwide
March 27, 2012Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest® (SPG®) loyalty program announced a mix of new culinary benefits at over 500 restaurants and bars for SPG members globally to enjoy at home and on the road. In conjunction with this announcement, SPG launched a new website, www.SPG.com/restaurantsandbars, where SPG members can take advantage of these exclusive discounts at more than 500 restaurants and bars worldwide. The website will also feature an opportunity to register and win an around the world VIP culinary journey with an SPG member only sweepstakes ‘Around the World in 5 Meals’. Members can earn Starpoints for these dining experiences and turn a night out into a weekend getaway. Through the SPG Moments program, SPG members will have access to VIP culinary experiences with world-renowned chefs such as Thomas Keller, Daniel Boulud and Masaharu Morimoto.
“We are thrilled to present a platform that showcases our award-winning portfolio of restaurants and chefs from around the world, said Jean Luc Barone, Vice President of Global Food & Beverage for Starwood. “Through proprietary programming, content, special access and discounts, we’ve created a resource that is ideal for the mobile traveler.”
SPG Members will have the opportunity to explore new restaurants and bars in their home market, or discover new venues to experience while traveling. SPG members can receive discounts ranging from 10% to 30% at over 500 participating restaurants and bars globally as well as continue to earn Starpoints on all eligible food & beverage spend to get even closer to their next dream vacation. As part of SPG’s continued commitment to providing one of a kind experiences for its members, SPG.com/restaurantsandbars will also feature chef cooking classes and videos with SPG chefs demonstrating how to create their signature dishes.
“In addition to uniting an amazing collection of chefs and cuisine with SPG members, our dining Moments provide members with the opportunity to indulge in memorable culinary experiences with some of the best chefs in the world,” said Chris Holdren, Senior Vice President of Starwood Preferred Guest.
Recognizing the importance of allowing SPG members to access restaurant and bar content while on the move, SPG.com/restaurantsandbars is mobile optimized, has Google Maps and online booking integration. This exclusive content is readily available to make it even easier for members to explore and book participating restaurants and bars. Other website features include access to venue event calendars, menus and exclusive SPG member promotions, videos and more. To learn more about this exciting program, please visit SPG.com/restaurantsandbars.
Around the World in 5 Meals Sweepstakes – Win an Around the World Food Journey
To celebrate the launch of the new culinary benefits, SPG is launching an exclusive SPG member only, global sweepstakes, ‘Around the World in 5 Meals.’ SPG members are invited to create a tailor made ‘around the world’ food experience by selecting five destinations from all participating venues on a world map. SPG members submit their journey to be entered into a sweepstakes and one lucky member will then win their around the world culinary experience. To reward those SPG members that dine in participating restaurants and bars on an ongoing basis, every meal in a participating venue represents an extra entry to the sweepstakes. Register at www.SPG.com/aroundtheworld.
