Germany Wins British Youth Travel Award
December 13, 2011Germany has been voted ‘Best International Youth Destination’ at this year’s British Youth Travel Awards for its dedication and success in promoting the destination to the British youth market.
Every year, the awards – organised by The British Educational Travel Association (BETA) – acknowledge the high achievers in youth, student and educational travel, recognising the achievements of outstanding organisations and individuals operating within the youth travel market.
Klaus Lohmann, Director German National Tourist Office (GNTO) UK & Ireland, on the success: “We are delighted to have won such a prestigious award. It reaffirms that Germany’s marketing to the youth is seen among the best and recognises our efforts to position the country as a diverse and affordable travel destination with great appeal to young people.”
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